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Find us in Chicago at the Midwest Association for Public Opinion Research (MAPOR) 2025 Annual Conference.

This year’s milestone conference will celebrate MAPOR’s role in supporting generations of students, academics, researchers, and practitioners in public opinion research.

The program will highlight the association’s history and contributors, examine trends in public opinion research, and explore how approaches to measuring social and political issues have evolved over the past half-century. The conference will also focus on the future of the field.

NORC is a longtime sponsor of MAPOR, and many NORC staff have been actively involved in MAPOR for decades. Connect with us at the conference or contact us to discuss a potential collaboration.   

Meet Our Experts

Featured Presentations

Beth Baca, Production Manager, Telephone Survey & Support Operations 
Effects of Experimental Text Messages on Respondent Behavior (Poster Session) 
Friday, November 21, 5:10 p.m., Atrium South  

Jennifer Benz, Senior Vice President, Public Affairs & Media Research 
Exploring Americans’ Perceptions of Poverty and Homelessness (Paper Session 2) 
Friday, November 21, 1:30 – 3:00 p.m., Lincoln Park  

Ipek Bilgen, Principal Research Methodologist, Methodology & Quantitative Social Sciences 
Voice AI Interviewers in Telephone Surveys: A Methodological Evaluation from a Probability-Based Survey Panel (Paper Session 3) 
Saturday, November 22, 8:30 – 10:00 a.m., River North CD  

Ryan Bird, Survey Programmer, Data & Intelligence Systems 
The Impact of Visual Design Features for Web Surveys (Poster Session)  
Friday, November 21, 5:10 p.m., Atrium South  

Mehmet Celepkolu, Senior Data Scientist, Statistics & Data Science 
Using AI to Process Paper and Pencil Survey Questionnaire Data (Paper Session 1) 
Friday, November 21, 10:45 a.m. – 12:15 p.m., DePaul  

Chioma Chikezie, Research Associate, Health Sciences 
Effects of Experimental Text Messages on Respondent Behavior (Poster Session) 
Friday, November 21, 5:10 p.m., Atrium South  

Amie Conley, Senior Research Director, Public Health 
Evaluating the Impact of QR Codes on Survey Response Rates: Evidence from a Multi-Mode Health Survey (Paper Session 5) 
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park  

David Dutwin, Executive Director and Senior Vice President
Voice AI Interviewers in Telephone Surveys: A Methodological Evaluation from a Probability-Based Survey Panel (Paper Session 3)
Saturday, November 22, 8:30 – 10:00 a.m., River North CD  

Ned English, Associate Director, Methodology & Quantitative Social Sciences 
Evaluating the Impact of QR Codes on Survey Response Rates: Evidence from a Multi-Mode Health Survey (Paper Session 5) 
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park  

John Henson, Research Director, Public Health  
The Impact of Visual Design Features for Web Surveys (Poster Session)  
Friday, November 21, 5:10 p.m., Atrium South

Envelope Logo Experiment on Web Survey Participation (Poster Session) 
Friday, November 21, 5:10 p.m., Atrium South  

Effects of Experimental Text Messages on Respondent Behavior (Poster Session)  
Friday, November 21, 5:10 p.m., Atrium South 

Peyton Holleran, Research Director, Public Health 
Using AI to Process Paper and Pencil Survey Questionnaire Data (Paper Session 1)
Friday, November 21, 10:45 a.m. – 12:15 p.m., DePaul  

Envelope Logo Experiment on Web Survey Participation (Poster Session)  
Friday, November 21, 5:10 p.m., Atrium South  

Alyssa Kahle, Manager, Client Services, AmeriSpeak 
Voice AI Interviewers in Telephone Surveys: A Methodological Evaluation from a Probability-Based Survey Panel (Paper Session 3) 
Saturday, November 22, 8:30 – 10:00 a.m., River North CD

Claire Krummenacher, Senior Research Associate I, Public Affairs & Media Research
Exploring Americans’ Perceptions of Poverty and Homelessness (Paper Session 2) 
Friday, November 21, 1:30 – 3:00 p.m., Lincoln Park  

Caroline Labow, Research Associate, Public Affairs & Media Research
Optimizing Survey Communication: Lessons from National Recreational Boating Safety Survey Cognitive Interviews (Paper Session 5) 
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park

Joshua Lerner, Senior Research Methodologist, Methodology & Quantitative Social Sciences
What Happens When We Prompt the Model, Not the People: LLMs as Survey Estimators (Paper Session 3)
Saturday, November 22, 8:30 – 10:00 a.m., River North CD  

Cedasia McQueen, Research Director, Public Health
The Impact of Visual Design Features for Web Surveys (Poster Session)
Friday, November 21, 5:10 p.m., Atrium South  

Envelope Logo Experiment on Web Survey Participation (Poster Session)
Friday, November 21, 5:10 p.m., Atrium South  

Martha McRoy, Senior Research Methodologist, Methodology & Quantitative Social Sciences
Evaluating the Impact of QR Codes on Survey Response Rates: Evidence from a Multi-Mode Health Survey (Paper Session 5)
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park  

Anu Neupane, Senior Research Associate, Public Health
Using AI to Process Paper and Pencil Survey Questionnaire Data (Paper Session 1)
Friday, November 21, 10:45 a.m. – 12:15 p.m., DePaul

Nathaniel Poland, Statistician, Statistics & Data Science
Effects of Experimental Text Messages on Respondent Behavior (Poster Session)
Friday, November 21, 5:10 p.m., Atrium South  

Envelope Logo Experiment on Web Survey Participation (Poster Session)
Friday, November 21, 5:10 p.m., Atrium South  

Ben Reist, Principal Statistician, Statistics & Data Science 
Evaluating the Impact of QR Codes on Survey Response Rates: Evidence from a Multi-Mode Health Survey (Paper Session 5)
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park  

Tom W. Smith, Senior Fellow & Director, Center for the Study of Politics & Society
The Birth of MAPOR, 1975 (Paper Session 3)
Saturday, November 22, 8:30 – 10:00 a.m., River North AB

David Sterrett, Principal Research Scientist, Public Affairs & Media Research
Exploring Americans’ Perceptions of Poverty and Homelessness (Paper Session 2)
Friday, November 21, 1:30 – 3:00 p.m., Lincoln Park  

Optimizing Survey Communication: Lessons from National Recreational Boating Safety Survey Cognitive Interviews (Paper Session 5)
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park  

Semilla Stripp, Research Scientist, Public Affairs & Media Research
Optimizing Survey Communication: Lessons from National Recreational Boating Safety Survey Cognitive Interviews (Paper Session 5)
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park

Jennifer Vanicek, Principal Research Director, Health Care Programs 
Using AI to Process Paper and Pencil Survey Questionnaire Data (Paper Session 1)
Friday, November 21, 10:45 a.m. – 12:15 p.m., DePaul  

Lindsey Witt-Swanson, Senior Research Director, Public Affairs & Media Research
Optimizing Survey Communication: Lessons from National Recreational Boating Safety Survey Cognitive Interviews (Paper Session 5)
Saturday, November 22, 2:45 – 4:15 p.m., Lincoln Park

Ting Yan, Vice President, Methodology & Quantitative Social Sciences
Voice AI Interviewers in Telephone Surveys: A Methodological Evaluation from a Probability-Based Survey Panel (Paper Session 3)
Saturday, November 22, 8:30 – 10:00 a.m., River North CD

Jordyn Yoder, Research Associate, Public Affairs & Media Research
Exploring Americans’ Perceptions of Poverty and Homelessness (Paper Session 2)
Friday, November 21, 1:30 – 3:00 p.m., Lincoln Park

Explore NORC Research Science Projects

Analyzing Parent Narratives to Create Parent Gauge™

Helping Head Start build a tool to assess parent, family, and community engagement

Client:

National Head Start Association, Ford Foundation, Rainin Foundation, Region V Head Start Association

America in One Room

A “deliberative polling” experiment to bridge American partisanship

Client:

Stanford University