David provides scientific and programmatic thought leadership in support of NORC’s ongoing innovations. David is the chief scientist of AmeriSpeak, NORC’s multi-client panel-based research platform, where in addition to identifying new business opportunities, he lends expertise on research design conceptualization, methodological innovation, and product development. He leads the panel operations and the statistics and methods divisions of AmeriSpeak.
David assists in NORC strategic vision and strategy, project acquisition and management of advance research methods. Prior research has focused on election methodology, surveying of low-incidence populations, the use of big data in survey research, and data quality in survey panels.
He is a senior fellow of the Program for Opinion Research and Election Studies at the University of Pennsylvania. An avid member of the AAPOR community, David served as president from 2018-2019. He previously served on AAPOR’s Executive Council as conference chair and has served full terms on several committees.
For over twenty years, he has taught courses in survey research and design, political polling, research methods, rhetorical theory, media effects, and other courses as an adjunct professor at the University of Pennsylvania, the University of Arizona, and West Chester University.
University of Pennsylvania
University of Washington
University of Pittsburgh
Appointments & Affiliations
Chair, Committee of Public Opinion, 2019-2021; Past President, 2019-2020; President, 2018-2019; Chair, Committee on Call Blocking & Spamming, 2018; Vice President, 2017-2018; Conference Chair, 2015-2016; Associate Conference Chair, 2014-2015
American Association for Public Opinion Research
Research Fellow, 2014 - Present; Lecturer, 2014-2020
University of Pennsylvania: Program on Opinion Research and Election Studies
Adjunct Professor, 2003-2014
West Chester University
Honors & Awards
Seymour Sudman Student Paper Competition - 1st Place | 2002
AAPOR Annual Conference
opens in new tab"HPV and Pap Testing among White, Black, and Hispanic Women: Results from a Survey Study."
Journal Article | June 27, 2022
opens in new tab"Feedback Loop: Using Surveys to Build and Assess Registration-Based Sample Religious Flags for Survey Research."
Book | September 30, 2020
opens in new tab"A Review of Conceptual Approaches and Empirical Evidence on Probability and Nonprobability Sample Survey Research."
Journal Article | March 4, 2020
opens in new tab"Telephone Sample Surveys: Dearly Beloved or Nearly Departed? Trends in Survey Errors in the Era of Declining Response Rates."
Journal Article | February 26, 2020
David Dutwin, Leading Expert on Survey Methodology and Communications, Joins NORC at the University of Chicago
Press Release | December 2, 2019
opens in new tab"The Need for Public Opinion Research Advocacy."
Journal Article | December 2, 2019
opens in new tab"Cardiopulmonary Resuscitation Training Disparities in the United States."
Journal Article | June 9, 2017
opens in new tab"Apples to Oranges or Gala versus Golden Delicious? Comparing Data Quality of Nonprobability Internet Samples to Low Response Rate Probability Samples."
Journal Article | April 6, 2017