Skip to main content

Measuring Community Well-Being

People of different ages and races preparing a barbecue on the deck of a home
Measuring and understanding what makes communities thrive
  • Client
    Knight Foundation
  • Dates
    December 2025 – February 2027

Problem

Communities lack comparable, current data on the conditions that shape well-being.

Local leaders, funders, and residents need reliable information about the conditions that influence community well‑being—such as safety, connection, opportunity, and trust. Yet publicly available data on these conditions are uneven, outdated, or not comparable across places, making it difficult to understand how communities are doing or where investment is most needed. 

To address this gap, the Knight Foundation engaged NORC to develop a rigorous, community‑informed framework for identifying the most meaningful indicators of well-being across the communities in which it invests. Grounded in NORC’s mission to generate data that serve the public interest, this work aims to give civic leaders, policymakers, journalists, and residents a credible, accessible resource for understanding local strengths and challenges. A pilot phase of eight communities in 2026 will lay the foundation for an authoritative, community-informed tool that elevates resident voices, strengthens civic decision‑making, and advances a more accurate, actionable understanding of community well-being.

Solution

NORC is developing a community‑informed measurement framework through mixed methods, advisory engagement, and pilot testing.

NORC is collaborating with the Knight Foundation to design and test a framework that defines and measures community well-being using both public and primary data. A central component of this approach is deep engagement with community leaders, Knight program staff, and national subject‑matter experts.

To overcome challenges posed by uneven local data availability, NORC is evaluating a curated set of indicators, determining where primary data collection is needed, and applying advanced analytic techniques to generate reliable, comparable measures across communities. In eight pilot cities, NORC is working with local leaders to design and field community‑driven surveys, so that resident voices shape the data and the resulting measures.

This participatory process—combined with NORC’s methodological expertise—ensures that the pilot framework is statistically robust and grounded in local realities, creating a scalable model for future expansion.

Result

The eight-community pilot is producing trusted, community‑informed measures that will guide future scaling and refinement.

The pilot will deliver a validated set of well-being indicators, city‑level findings for the eight participating communities, and a refined approach to data collection and analysis that can support future expansion across all Knight communities. Together, these outputs will show how community voices, public data, and advanced analytics can combine to produce credible, actionable insights into local well-being.

The eight-community pilot will also surface key lessons on indicator relevance, data gaps, and community engagement strategies that will shape how the framework is refined and scaled. By the end of this phase, NORC and Knight will have a tested, community‑grounded foundation for a long‑term measurement tool designed to inform local decision‑making, strengthen civic dialogue, and guide strategic investment.

Project Leads

“Residents offer invaluable perspective on the factors that help their communities thrive. By listening closely and applying rigorous methodologies, we’re creating a framework that reflects lived experience and helps leaders respond more effectively.”

Principal Research Scientist

“Residents offer invaluable perspective on the factors that help their communities thrive. By listening closely and applying rigorous methodologies, we’re creating a framework that reflects lived experience and helps leaders respond more effectively.”

Explore NORC Public Affairs Projects

The Long-Term Care Poll

A series of studies on long-term care and aging in America

Client:

The SCAN Foundation

AP VoteCast

More accurate insights into voters and the issues they care about

Client:

The Associated Press