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Stop Guessing, Start Knowing
AmeriSpeak is your panel survey partner for the decisions that matter.
Reach the Right People
Our 97% coverage of the U.S. population, unique in-person recruiting, and probability sampling help you connect with hard-to-reach subjects to target your research.
Trust the Results
Our industry-leading response rate mitigates non-response bias and enhances the quality of our data.
Decide with Confidence
Decisions informed by full transparency, a knowledgeable team, and OMB standards compliance ensure you can trust your insights.
Research Scaled to Your Needs
- Omnibus Surveys: Quick, cost-effective insights with results in weeks, not months
- Qualitative Research: In-depth interviews and focus groups with quality participants
- Tracking & Benchmarking: Monitor trends and measure performance over time
- Custom Studies: Fully tailored research for your specific audience and objectives
- Demographic Targeting: Target by age, ethnicity, location, and more to reach exactly who you need
- Industry & Sector Focus: Specialized approaches for every kind of client, from government and public sector to corporate and marketing
Why AmeriSpeak
What sets AmeriSpeak apart? Our experts, our unparalleled panel design, and our commitment to transparency and scientific quality.
Built on Research You Can Trust
AmeriSpeak is NORC at the University of Chicago’s flagship panel. For over 80 years, NORC has been the research institution organizations turn to when accuracy is non-negotiable, from major federal studies to groundbreaking social science. That same commitment to transparent, proven methodology powers every AmeriSpeak survey.