As Senior Vice President of Strategic Communications and External Affairs, Greg is responsible for managing all aspects of NORC’s internal and external communications work and promoting its positive reputation. In this role, he leads the teams responsible for media relations, government affairs, identity and messaging, digital communications and social media, business development support, marketing communications, and creative services. He also works with research teams to plan and deliver communications services and campaigns that extend the reach and impact of NORC’s research on behalf of its clients.
Beyond his core contributions, Lanier directs and supports a wide range of strategic organizational initiatives and new business ventures. He leads a cross-department committee charged with exploring the use of data visualization to enhance and support NORC’s analytic work and dissemination offerings. And, he supports the AP-NORC Center for Public Affairs Research, a partnership with the Associated Press that provides objective and timely data on critical social issues to a broad global audience.
Lanier began his career at The John D. and Catherine T. MacArthur Foundation managing digital communications and integrated outreach initiatives for complex issues. In 1999, he co-founded Infoblox, a publicly traded Internet technology company that successfully completed its initial public offering in 2012. Greg has also served as a Director and creative consultant at Sapient and went on to build two award-winning, Chicago-based digital advertising agencies—Material Group and Domani Studios—where he oversaw business development, marketing operations, and client services.
In his career, Greg has collaborated with and consulted for numerous nonprofit and government organizations including The Chicago Community Trust, The Field Museum of Natural History, the U.S. Department of Commerce, The Museum of Science and Industry, The Nettelhorst School (Chicago Public Schools), The World Bank Group, World Resources Institute, Oregon State University, and The Aspen Institute. He has also provided strategic communications guidance and creative services for commercial brands such as Porsche, Nintendo, American Family Insurance, ESPN, Allstate, Sears Holding Group, Morningstar, Lands’ End, AT&T, and Nokia.
Greg is a graduate of DePaul University where he received the David O. Justice Award, an alumni distinction that recognizes positive social impact. He is an avid reader, traveler, and singer-songwriter, and volunteers for Unsilence, a nonprofit that illuminates stories of human rights and ignites action against injustice. In the course of his career, Greg has spoken on communications strategy in the U.S., Central America, Europe, and Australia.